ALMAY Introduces New Hypoallergenic Line

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ALMAY just launched a new line with some hypoallergenic products that you and your skin will love. ALMAY always strives to be as clean as possible with their formulas and with that in mind they’ve brought us this new line that is not only cruelty free but also made, “with safe, effective ingredients and smarter formulas that give you the results you want, while minimizing the risk of irritation.” If you’re looking for some clean and fresh makeup… this may be it!

Read below to find out about their newest line and products.

ALMAY Skin Perfecting Comfort Care™ Primer ($12.99 at Ulta.comis formulated to instantly perfect complexion, while extending makeup wear and retexturizing skin with use.

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Infused with retexturizing complex, the formula provides skin with moisture for a silky, smooth complexion. It evens & firms the look of skin over time with use. It helps to prolong makeup wear without caking or streaking for freshly applied look all-day long. The packaging is made with post-consumer recycled materials

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ALMAY Healthy Hue Blush ($11.99 at Ulta.com) is a lightweight blush that diffuses light with high pigment technology for a healthy, radiant flush and natural contoured look.

Buildable, silk like formula for a range of looks – from subtle to intense finish. High pigment technology provides true color payoff. Lightweight formula provides effortless blending. Available in 4 shades for a healthy glow: Nearly Nude, So Peachy, Pink Flush, and Wild Berry. 






ALMAY Color & Care Lip Oil-In-Stick™ ($7.99 at Ulta.com) is an innovative lip oil in a mess-free, solid format that melts onto lips delivering a sheer, shiny, nourishing wash of color.

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Lightweight formula glides on smoothly for a sheer wash of comfortable color. Enhances natural lip color, with a, subtle shiny finish. Formulated with oil complex – a blend of Abyssinian oil, buckthorn berry, Sunflower oils and evening primrose oils. Available in 6 universally flattering shades: Dulce De Leche, Sugar Plum, Rosy Glaze, Raspberry Rush, Cake Walk, and Sweet Escape.


ALMAY Biodegradable Clear Complexion Makeup Remover Cleansing Towelettes™ ($5.99 at Ulta.com) gently remove pore-clogging makeup, dirt, and oil with the added benefit of witch hazel to target acne-prone skin.

Made from 100% biodegradable fibers, this is the third addition to the new sustainable line of towelettes. Also available in two other formulas: ALMAY Biodegradable Longwear Makeup Remover Cleansing Towelettes™ and ALMAY Biodegradable Micellar Makeup Remover Cleansing Towelettes™.

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