This summer, from July 27th to August 4th, the California Milk Processor Board (CMPB; creators of the Got Milk? campaign) is kicking off their Bones Love Milk initiative an indoor pop-up skate park and their Bones Love Milk Skate team. The event will be in Huntington Beach featuring daily open skate sessions, pro tutorials and a Street League watch party.
The California Milk Processor Board’s Bones Love Milk Campaign is dedicated to educating youth on the real benefits of milk as “nature’s energy drink” in unconventional ways. The skate culture theme is meant to showcase how milk can deliver strong, healthy bones that skaters need to recover from a fall.
On the official Bones Love Milk Skate Team include Christian Hosoi, Chris Cole, Tom Asta, Bryce Wettstein and Cordano Russell.
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